Mixed
Seen from a slightly elevated viewpoint on a clean white backdrop, this bright, genteel floral composition occupies a round pastel-yellow gift box and presents as a carefully curated dome of colour and texture. Two large, fluffy yellow carnations form the focal point: their ruffled, lemon-satin petals layered in concentric waves that seem to radiate warmth. Surrounding them, lush clusters of cool periwinkle-blue hydrangea create a soft, cloud-like foundation; each tiny hydrangea floret adds delicate grain and a hint of pale sky-blue or near-white along its edges. On the left, a bold magenta carnation lends theatrical contrast with a velvety, saturated tone, while on the right a deep crimson carnation anchors the arrangement with rich, almost wine-like depth. Small sprigs of crisp green foliage weave through the blooms, breaking up the colour blocks and introducing a fresh, herbaceous scent. The hatbox itself is a smooth lemon-yolk paperboard, whimsically decorated with irregular pastel polka and egg-shaped dots in light blue, blush pink and mint green, some with tiny white speckles - a playful, artisanal touch that suggests springtime or celebratory gifting. The lighting is soft and even, making petal edges and the subtle sheen of the box visible without dramatic shadows. As an experienced local maker working near Wood Lane and the Westfield White City centre, I'd note how the composition reads both joyful and polished - a compact, elegant present that suits birthdays, anniversaries or a bright get-well message; White City Florist often crafts similar keepsake boxes for same-day local delivery.
CARIBBEAN ESCAPE
£50.00
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A full, dome-shaped bouquet of chrysanthemums in white, cream, and vivid lime green is shown against a spotless white backdrop, giving the entire design a sense of lightness and air. The dominant impression is of layered chrysanthemum heads, some large and fully open, others smaller sprays, all in tones of soft white and creamy off-white that create an almost cloud-like surface. Each bloom reveals many slender petals, radiating from delicate centres that shift from pale green to a muted yellow, adding quiet depth rather than strong contrast. Nestled among these gentle tones are lively lime green pompon chrysanthemums, perfectly round and densely textured, like tiny mossy cushions or sculpted buttons. Their fresh colour suggests new leaves in spring along the streets and gardens near Westfield and Shepherd's Bush Green, bringing a modern edge to the bouquet's traditional form. Dark, rich green foliage peeks through in places, its serrated leaves cradling the blooms and giving the arrangement a sense of structure, as though it could be lifted straight from a garden bed. The stems are gathered tightly by hand, their cut ends lined up cleanly at the base. A wide satin ribbon, dyed in a matching lime green, wraps around them and is tied into an elegant bow with several loops, shining softly under the light. The overall mood is tranquil but quietly joyful, like the gentle buzz of a weekend morning in White City, making this bouquet well suited for marking new beginnings, brightening a friend's home, or sending a thoughtful, refined gesture of support.
LIME ZEST
£50.00
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Picture the sensation of fingertips grazing velvety petals in a rounded embrace: a luxurious, dome-shaped bloom cluster emerges from a cream hatbox, framed by two thin, dark bands that pick out the box's clean silhouette. Dominant roses show a soft ombré - coral-peach and apricot centers blending into blush pink and creamy ivory at the petal edges - while clusters of light-pink, ruffled carnations nestle between them, adding delicate texture and a full, plush profile. Narrow-leafed green sprigs punctuate the arrangement, their lively hue and crisp texture providing contrast and a breath of freshness that hints at a garden after rain. The flowers are tightly packed with an expert hand, each stem placed to create a rounded, almost cushion-like top where light plays across curved petals and gentle shadows deepen the depth of colour. The hatbox's matte finish and minimalist dark bands make the palette sing against a stark white background, emphasising the gradations of tone and the fine details of petal edges. There is an imagined soft, powdery perfume - a light sweetness that enhances the feeling of tenderness and celebration. This composition reads as both classic and contemporary: perfect for birthdays, anniversaries or to brighten someone's day, and well suited to urban gifting, for instance bringing a refined touch to a meal in Shepherd's Bush or a quiet delivery to a home near Wood Lane. The overall mood is elegant, fresh and thoughtfully made by a florist who values texture, colour harmony and the quiet emotion flowers can convey.
PINK POP
£72.00
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A vibrant, full bouquet in rich purples, oranges, and soft pinks is shown against a clean white background, the kind of striking design you might find gracing a stylish living room just off Wood Lane. Dominating the composition are several generous heads of Vanda orchids, their broad petals washed in velvety purple and etched with a delicate, netted speckle pattern that gives them an almost hand-painted look. Nestled around these tropical blooms are clusters of bright orange roses, each rose a tight swirl of petals that seem to glow from the centre, paired with pastel pink garden roses that range from small, rounded buds to gently opening rosettes. The pinks bring a tender, romantic note that balances the drama of the orchids. Rising gracefully above the rounded mass are elongated calla lilies in muted plum and mauve-lilac tones, their sleek, trumpet-shaped flowers curving elegantly upwards like brushstrokes in the air. Fine sprays of lavender-toned filler flowers weave through the arrangement, adding a dusting of texture and soft colour, while delicate green accent sprigs peek between the larger heads. The bouquet is anchored by lush greenery: slender, silvery eucalyptus leaves mingling with deeper, glossy green foliage to create depth and a cool, natural contrast to the hotter hues. The stems are visibly hand-tied at the base, cut clean and aligned, speaking of careful craftsmanship from a florist who knows how to balance form and colour. This design feels luxurious yet joyful, ideal for congratulating someone on a milestone in White City, celebrating a birthday near Television Centre, or simply bringing a burst of vivid, garden-inspired beauty into a modern home.
BALI DREAM
£95.00
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A luxurious bouquet is presented against a pure white backdrop, allowing each bloom and texture to stand out as though it were a still-life painting created in a White City studio. At its centre sit generous domes of pale sky-blue hydrangeas, their petals overlapping in ruffled layers that look almost weightless, like drifting clouds over Wormwood Scrubs on a clear morning. Interwoven among these soft mounds are dramatic orchids in jewel-like fuchsia and velvety purple tones, their broad petals marked with intricate speckles and veins that lend an exotic, almost tropical flair. Rising and sweeping from the arrangement are deep purple clematis flowers, some forming starry silhouettes, others nodding gently like small bells, adding height and a sense of natural, climbing movement you might see spilling over a garden fence on a quiet White City side street. Tucked carefully between the larger blooms, spray roses in shades of blush pink and creamy ivory provide delicate, romantic notes, their tightly layered petals suggesting sweetness and affection. The whole composition is anchored by abundant fresh greenery, with glossy leaves and varied foliage that frame the colours and prevent the bouquet from feeling overly formal. The stems are bound neatly at the base, revealing a professional, hand-tied finish that suggests the bouquet is ready for local delivery to homes and offices around Wood Lane and Shepherd's Bush. Bathed in soft, diffused light, the flowers appear fresh and dewy, giving the design a mood of celebration and gentle comfort, equally suited to a congratulatory gesture, a thoughtful get-well message, or an elegant centrepiece for an intimate dinner at home.
BLUE GROTTO
£100.00
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Set against a pure white backdrop, this abundant round bouquet appears almost to float, like a breath of spring drifting over the streets around Westfield and Wood Lane in White City. At its centre, lush light pink peonies are captured at peak bloom, their many layered, satin-soft petals unfolding in generous ruffles that suggest movement and depth. Around them, full heads of powder blue hydrangea create a cool, cloud-like cushion, each tiny floret catching the light and balancing the warmer tones. Threaded through this pastel harmony, deep violet-purple Vanda orchids introduce a rich, jewel-like intensity; their wide petals are marked with distinctive speckles, adding a sense of rare, exotic charm. Fuchsia pink calla lilies curl elegantly from the bouquet, their trumpet forms and gently flared tips guiding the eye in sweeping arcs, giving the design a modern, architectural rhythm. Delicate blush pink spray roses sit between these statement blooms, their smaller buds and open flowers lending a romantic, storybook softness, like blossoms from a secret garden just off the Uxbridge Road. Framing everything is a mix of glossy dark green foliage and soft, silvery dusty miller, whose velvety leaves offer both texture and a cooling, muted green tone. The stems are left naturally long and neatly bound, clearly visible at the base to emphasize the hand-tied craftsmanship typical of an experienced White City florist. This bouquet feels gentle yet confident, perfect for bridal parties, engagement celebrations, or thoughtful flower deliveries to apartments and townhouses across the wider W12 neighbourhood.
COSTA DEL MAR
£114.00
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A tall, elegant bouquet sits proudly in a clear glass vase, the white background allowing every blossom to stand out with painterly clarity. At the heart of the display, sumptuous deep red roses open in layered spirals, their velvety texture suggesting both romance and tradition. Flanking them, golden yellow gerbera daisies with dark brown-orange centres beam outward, like twin rays of sunshine that immediately lift the mood of the composition. Encircling these stars, a generous collar of soft pink daisies or chrysanthemums forms a cloud of pastel petals, each bloom tipped with a small yellow centre that adds lightness and volume. Weaving among them are graceful purple and lavender lisianthus, their bell-shaped flowers and slender buds offering a cool, sophisticated counterpoint that keeps the palette from feeling too sweet. Scattered clusters of glossy red hypericum berries pop against the petals, adding round, tactile forms that draw the eye deeper into the arrangement. The entire bouquet is cradled in a mix of glossy dark greenery and lighter, more delicate foliage, which together create structure, depth, and a sense of freshly gathered abundance, like a stroll through the green spaces tucked around the estates of White City. Through the transparent vase, you can see the neatly trimmed stems fanning into clear water, showcasing the skill of a florist who knows how to balance height, colour, and texture. This composition radiates a feeling of joyful celebration and heartfelt care, perfectly suited to brighten a living room near Westfield, mark a special achievement, or welcome someone to a new home in the White City area with the warmth of locally arranged, hand-delivered flowers.
FRESH SCENT
£43.00
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A colourful, joy-filled floral arrangement is presented in a modern, clear rectangular glass vase wrapped neatly with a light green and white gingham band, giving a gentle hint of country charm against a crisp white studio background. The bouquet brims with deep red roses whose velvety petals spiral inward, sitting alongside plush, red-orange ruffled carnations that add a sense of cosiness and abundant volume. Dotted throughout are bright orange gerbera daisies, each with a dark, almost chocolate-brown centre and perfectly radiating petals that feel as upbeat as a sunny afternoon walk between Wood Lane and Shepherd's Bush. Rising above the main cluster, white Oriental lilies lend elegance and height; some are fully open, star-shaped, with subtle pink striping and visible golden stamens, while others remain partially closed, their pale buds promising more fragrance and beauty over time. Between these larger focal blooms, clusters of bright lime green button chrysanthemums form small, rounded cushions that introduce a lively, modern contrast, echoing the fresh, contemporary feel of new developments around White City. The design is framed with lush, deep green leaves and soft, silvery eucalyptus that thread through the bouquet, creating layers of texture and gentle movement. Stems are clearly visible through the transparent vase, reinforcing a clean, contemporary aesthetic ideal for a kitchen table, office desk, or reception area. In the lower right corner of the image, a circular orange label with bold white text reads "VASE INCLUDED," signalling that this is a complete, ready-to-display gift-perfect for same-day delivery to homes and businesses across White City and the surrounding neighbourhoods.
IMPERIAL TOPAZ
£60.00
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In this bright, uplifting scene, a carefully arranged bouquet stands in a clear glass vase, the kind of gift you might picture arriving at a flat near White City station or a cosy home off Du Cane Road. The flowers form a full, rounded shape, dominated by striking gerbera daisies in rich magenta and fuchsia tones, each bloom centred by a deep, shadowy disc that adds drama and depth. Interwoven among them are clusters of decorative chrysanthemums, whose petals blend deep purple with clean white tips, drawing the eye towards their sunny yellow centres. Nestled between these bolder colours sit creamy white roses, their petals layered tightly in classic spirals that bring a touch of timeless romance to the arrangement. Fine sprays of white baby's breath float around the main flowers like tiny stars, softening the overall look and adding a sense of lightness. Fresh green foliage is visible at the edges and between the blooms, framing the design and giving it a natural, garden-inspired character. The clear vase reveals straight, neatly trimmed stems submerged in clear water, while a rustic loop of natural twine encircles the neck, supporting a small white gift tag printed with a simple pink rose motif and green script-style writing. To the right, a heart-shaped foil balloon with a gleaming silver border adds an unmistakably celebratory mood, its white centre filled with colourful, patterned letters spelling "Love n' Hugs 24-7" in shades of pink, purple and blue. The softly blurred, white-toned background suggests a sunlit window or bright living space, evoking the feeling of a same-day flower delivery in White City sent to share affection, reassurance or a warm hug from afar.
LOVE AND HUGS
£65.00
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A refined arrangement of rich red roses and pure white calla lilies stands in a clear glass vase, captured against a clean white background that lets the flowers take centre stage. In the middle of the bouquet, several fully bloomed roses show off their deep crimson colour, each bloom dense with velvety petals that curl in perfect spirals, evoking the intensity of classic romance. Woven among them, white calla lilies rise with sculptural grace, their smooth, trumpet-shaped petals folding around warm yellow spadices, creating a serene contrast that feels both modern and timeless. Surrounding these focal blooms is a lush mix of fresh greenery: rounded eucalyptus leaves in a soft silvery-green tone give a feathery, almost misty texture, while darker, broader foliage builds a full, rounded silhouette, suggesting the careful hand of an experienced local florist used to styling flowers for homes and offices around White City, Shepherd's Bush, and the BBC studios. The vase itself is simple and cylindrical, its transparent sides revealing the straight green stems and clear water inside, with a subtle ribbed ring near the base adding a hint of elegance without distracting from the flowers. Bright, even lighting casts gentle highlights along the rose petals and calla lily curves, emphasising the freshness and layered structure of the design. The composition feels poised and intentional, like a quiet celebration-perfect for marking a special anniversary dinner near Westfield, sending a romantic surprise to a flat overlooking Hammersmith Park, or placing as a sophisticated centrepiece at a small gathering. The bouquet radiates warmth, devotion, and understated glamour, allowing the rich reds, crisp whites, and verdant greens to speak for themselves.
NATURE THRILLS
£65.00
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SANTORINI DREAM
SANTORINI DREAM
£119.00
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A sumptuous round bouquet is photographed against a pure white backdrop, the stark setting making its dreamy pinks and blues glow with gentle intensity. Clusters of sky-blue hydrangeas dominate the base, billowing like soft clouds across the centre of the design. Interlaced with them are generous, full-blown peonies in layered shades of blush and warm pink, their ruffled petals capturing the feeling of early summer in London parks after a shower. Elegant calla lilies in tones of magenta and coral-pink rise above and between the peonies, their smooth, trumpet-shaped blooms arching gracefully and adding a modern, architectural contrast to the frillier textures. Tiny spray roses in pale shell-pink and a few creamy yellow roses peek through the larger blossoms, creating points of delicate light and drawing the eye deeper into the bouquet. Soft, silvery dusty miller leaves, with their velvety surface, nestle against richer green foliage, giving the whole piece a cool, sophisticated edge while still feeling abundantly fresh. The stems are visible at the base, tightly bound in a classic hand-tied style, ready to be carried along Uxbridge Road or delivered to a cosy flat near White City tube. The composition feels both joyful and serene, like a celebration caught in bloom, perfect for anniversaries, baby showers, or simply surprising someone in White City with flowers that look and feel as if they were gathered at the height of spring.
SUGAR VELVET
£110.00
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Set against a clean white backdrop, this hand-tied bouquet feels like a concentrated burst of colour from a well-tended West London garden. The eye is first drawn to the dramatic Vanda orchids, their magenta-purple petals richly saturated and patterned with delicate white veining, almost like fine lace laid over silk. Nestled beneath and around them are lush clusters of sky-blue hydrangeas, forming a domed cushion of soft texture; each rounded head is made up of myriad tiny blossoms that blend into a soothing, cloudlike mass of blue. Threaded throughout, roses in dual personalities bring warmth and depth: some glow in cheerful peach-orange, their petals spiralling outward in playful curls, while others present as refined dusty lavender or mauve, lending a gentle, romantic calm. Deeper blue accent flowers, similar to spiky delphiniums, emerge here and there, introducing touches of height and a cooler, inky blue that enriches the palette. Surrounding everything, broad, glossy green leaves frame the blooms and give structure, their smooth surfaces catching the light and emphasising the freshness of the stems. At the base, the green stems are clearly visible, tightly bound to show this is a hand-crafted bouquet, not a mass-produced piece. The composition is full and rounded, avoiding harsh lines in favour of a plush, welcoming shape. This bouquet would look perfectly at home on a dining table in a White City townhouse off Wood Lane, or as an elegant celebratory gift delivered to a new flat near Shepherd's Bush, radiating a feeling of thoughtful indulgence and quiet celebration.
SUNSET COLADA
£105.00
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Set against a pure white backdrop, this carefully arranged bouquet appears as if it has just been lifted from the workbench of an experienced White City florist, every bloom placed with intention. Creamy white roses form the calm, elegant centre of the design, their petals tightly layered yet soft in appearance, giving off the impression of a delicate fragrance that would gently fill a living room near Wood Lane. Around them cluster deep magenta and fuchsia carnations, each head plush, frilled, and full of texture, bringing a rich contrast that makes the paler tones seem even brighter. Slender white alstroemeria stems weave through the roses and carnations, their petals lightly brushed with pinkish-red streaks and tipped with fine dark stamens, adding a refined, almost painterly detail when viewed up close. The greenery is lush and varied, with smooth, glossy leaves and a few softly variegated edges peeking out, creating volume and a sense of natural movement, as if a small garden had been gathered into the hand. The entire bundle is wrapped first in crisp white floral paper that frames the heads of the flowers in a neat, circular collar. Over this, a layer of translucent, softly crinkled purple cellophane adds sheen and depth, echoing the vibrant tones often seen around nearby Westfield London. At the base, a bright green satin ribbon is tied in a precise bow, its iridescent surface catching the light, with a small rectangular kraft-style gift tag hanging down, waiting for a short, heartfelt message. This bouquet radiates warmth and celebration, ideal for marking milestones, anniversaries, or welcoming a new neighbour in White City with a thoughtfully delivered floral surprise.
BLACKBERRY FUSION
£55.00
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A round Easter floral hatbox arrangement is captured in clear detail against a pristine white backdrop, its colours echoing the first bright days of spring in White City. The flowers are densely arranged into a smooth dome, giving a sense of abundance and careful craftsmanship. Front and centre, a single large pink Gerbera daisy holds pride of place, its soft, layered petals gently curving outward from a light green eye, like a welcoming smile. Around it gather clusters of sunny yellow chrysanthemums, their fine, radiating petals creating an almost feathery halo of brightness. Between these cheerful blooms, coral-orange carnations unfurl in soft, rippling layers, bringing both warmth and a tactile, ruffled texture. Deeper violet-purple lisianthus blooms add contrast and sophistication, their satin-like petals providing a cooling balance to the warmer tones. Fresh foliage spills subtly from beneath the flowers, with shades of mid to dark green, and occasional variegated leaves edged in pale cream, each leaf adding shape, structure, and a gentle sense of movement. The flowers sit snugly in a cylindrical pastel hatbox, coloured a delicate yellow-green that enhances the springtime theme without competing with the blossoms. Around the sides, small pastel Easter eggs in light blue, pink, and white are scattered like confetti, some decorated with tiny dots or stripes that add a playful, childlike charm. The overall effect is vibrant yet harmonious, a perfect seasonal gift to brighten a kitchen near Wood Lane, bring a touch of celebration to an office close to Westfield, or serve as a charming Easter centrepiece arranged by local hands.
SORRENTO SUNRISE
£67.00
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A softly lit studio image captures a luxurious bouquet of hydrangeas and greenery, the arrangement floating against a pure white background like a pastel cloud above the streets of White City. Dominating the scene are generous, rounded hydrangea heads in three harmonious shades: blush pink with a gentle, romantic glow; cool, sky blue reminiscent of clear days over Wormholt Park; and crisp, creamy white that brings brightness and clarity to the design. Each hydrangea globe is densely packed with tiny, four-petalled florets, creating a billowy, cushiony texture that seems almost weightless. Threaded gracefully between these larger blooms are sprigs of fine, airy filler flowers in vivid magenta or deep fuchsia, likely waxflower, dotting the bouquet with specks of intense colour and a suggestion of light, herbal fragrance. Encircling the hydrangeas is a generous collar of mixed foliage: broad, dark green leaves provide a rich, glossy backdrop, while smaller, paler leaves soften the outline and add a sense of movement. The stems are aligned and firmly bound at the base, confirming this as a true hand-tied design, ready to slip into a favourite vase in a White City townhouse or a modern apartment near Wood Lane station. The clean white setting focuses the eye entirely on the interplay of pastel tones and vivid greens, conveying freshness, calm, and refined celebration. This bouquet feels perfect for offering encouragement, welcoming a new baby, or sending a gentle thank-you, with every petal arranged to express quiet care and contemporary floral artistry.
FAIRYTALE BLISS
£60.00
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A vibrant, rounded bouquet bursts forward against a flawless white backdrop, the kind of lively arrangement you might see prepared for same-day delivery across White City. At its heart are several striking bi-colour roses, each bloom moving from a sunny golden yellow centre into warm orange tones, with delicate hints of reddish-orange around the outer petals, suggesting both energy and comfort. Around these focal roses, a generous scattering of white daisy-style chrysanthemums brings lightness and clarity; their clean white petals circle bright, lime-green eyes that give the bouquet a modern, zesty twist. Threaded through the design are rich magenta and fuchsia chrysanthemums, their densely layered petals forming soft cushions of colour that contrast beautifully with the simpler daisy shapes. Their yellow-green centres subtly repeat the green tones, creating a visually cohesive palette. Deep green foliage, likely ruscus or similar leafy stems, breaks up the blooms and adds a natural frame, providing structure without overwhelming the flowers. The stems at the bottom are neatly gathered and visible, cut straight and tied as a classic hand-tied arrangement. The white background and even lighting ensure every curve of petal and shade of colour stands out clearly, from bright yellows and oranges to cool whites and jewel-toned pinks. The bouquet conveys a sense of cheerful celebration and heartfelt appreciation, the sort of floral gift perfect for brightening a new flat near Wood Lane, welcoming a new baby at home after a hospital visit, or sending warm wishes to colleagues and friends across the White City area.
BERRY BURST
£43.00
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Envision the gentle calm of a White City morning filtering through gauzy curtains, embodied in a freshly arranged mixed bouquet that radiates quiet elegance. At its heart, blushing peach-pink roses unfurl their petals like soft secrets, surrounded by sunlit peach gerberas whose open faces exude warmth and cheer akin to the spirit found along Wood Lane. Clusters of frothy white baby's breath hover like airy clouds, weaving through pure white chrysanthemums whose bright green centers hint at new beginnings in nearby communal gardens. Eucalyptus leaves, vivid and aromatic, are carefully interspersed by the caring florists of White City, their subtle notes grounding the pastel palette in the scent of fresh greenery after rain. All these elements are embraced by a classic, clear glass vase with gentle texture, its simplicity enhanced by a loop of natural twine tied round the neck-a humble nod to the artisanal touch found in the area's local flower shops. The attached white tag, neat and understated, rests lightly against the vase, a gentle reminder of a hand-delivered promise to homes near Wormwood Scrubs or Westfield. The arrangement's tranquil hues and inviting textures make it perfect for anniversaries, thoughtful gifts, or simply brightening a loved one's day, evoking the sense of serene connection that defines White City.
CANDY CRUSH
£55.00
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On a backdrop of pure white, a lavish floral bouquet commands attention with the finesse of an experienced White City florist. At its core, pale lavender roses rest gracefully, their petals opening gently as though touched by the soft morning air drifting across Hammersmith Park. Framing these central blooms, large, radiant Gerbera daisies in vivid fuchsia pink lift the spirit with their bold, cheerful faces, while clusters of deep magenta chrysanthemums lend richness, their compact petals providing layers of velvety intrigue. Wispy sprays of baby's breath float in between, the tiny white stars lending lightness, reminiscent of delicate spring clouds. Lush dark green foliage, gathered from gardens like those near South Africa Road, grounds the bouquet in nature's hue, while a distinctive crackled-glass vase reflects light with subtle artistry. Around its neck, a hand-tied strand of rustic raffia holds a blank white card, waiting for a personal note for someone in White City. The bouquet's overall effect is one of contemporary celebration mingled with quiet sentiment-a gift to mark birthdays or new beginnings, or simply to convey, 'I'm thinking of you,' in the warmest way, each flower reflecting the thoughtful touch of a local White City florist.
DAY BRIGHTENER
£55.00
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Crafted in a White City workshop and presented against a pure white background, this hand-tied bouquet reads like an autumnal poem. Dominant crimson gerbera daisies, their broad petals circling deep centers, anchor the arrangement alongside velvety red roses that vary from tight buds to fully opened, romantic blossoms. Bright yellow spray chrysanthemums are sprinkled throughout, their clustered, sunlit faces introducing a lively, textured cheer that lifts the deeper tones. Coral and soft blush roses bring a subtle sweetness to the composition, while red-orange alstroemeria - delicate, often striped - adds a star-like intricacy and gentle motion between the larger blooms. The foliage is rich and diverse: glossy dark-green leaves create a saturated backdrop, lighter or variegated greens add airiness, and several sizable bronze and rust-coloured leaves, placed with care, underscore the seasonal narrative with a nod to fallen oak and maple. The stems are neatly gathered at the base, visible as a tidy green bundle that speaks to skilled hand-tying and freshness. Bathed in soft daylight, the petals appear almost luminous, the textures shifting from velvety rose layers to crisp autumn leaves; the overall scent conjures warm, earthy notes that suit a harvest celebration or a thoughtful seasonal delivery around White City and nearby Shepherd's Bush. As a simple centrepiece or a gift to mark Thanksgiving, this arrangement balances comfort, colour, and the tactile pleasure of autumn foliage.
FESTIVAL OF COLOURS
£54.50
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This image presents a lush, rounded bouquet set against a clean white background, every element arranged with the care you would expect from a skilled florist in White City. The focal point is a cluster of hot pink roses, fully open with velvety petals that curl outward in smooth, generous layers, evoking softness and affection. Surrounding these, lime-green spider chrysanthemums burst with fine, elongated petals, their vivid chartreuse hue adding an energetic, modern twist to the composition, almost like a splash of neon amidst the other tones. Deep indigo and royal purple lisianthus blooms weave through the bouquet; some blossoms are open and gently ruffled, while others remain sleek buds, suggesting flowers that will continue to unfold over the coming days. Bright yellow gerbera-style flowers are scattered throughout, their flat, circular faces and neatly radiating petals bringing a sunny, laughing brightness that could easily lift the mood of a flat overlooking Westfield or the nearby BBC buildings. A single cream to pale yellow rose bud peeks out from the foliage, its tight spiral offering a quiet, elegant contrast to the bolder hues. Small lavender and soft pink filler flowers appear between the larger heads, accompanied by upright green buds that add height and a sense of growth. The entire arrangement is supported by a generous collar of dark green foliage: glossy leaves, fine fern fronds, and eucalyptus-like stems create depth, texture, and a rich, verdant base. The effect is one of abundance and celebration, perfectly suited to birthdays, anniversaries, and thank-you gestures, or as a striking centrepiece on a table in a White City home.
GARDEN STROLL
£49.00
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Vibrant and spirited, this floral bouquet vividly captures the optimism and warmth woven through White City's friendly streets. Photographed in luminous overhead light that highlights every hue, a cluster of full-peach and orange roses anchors the design, their tender petals spiralling in inviting gradients that suggest both celebration and calm. Threaded among these central blooms are clusters of cheerful chrysanthemums: some dainty and white, each flower centered with a fresh, zesty green reminiscent of new leaves in nearby Hammersmith Park; others deliver a pop of rich magenta-purple, their fine petals layering around lime-green hearts that catch the eye with playful contrast. Polished deep green foliage peeks through in generous drifts, echoing the lush garden borders along South Africa Road and providing a sense of abundance and comfort. Atop the flowers, an elegant strip of bear grass swoops in an airy arch, imbuing the composition with a gentle gesture of refinement and modern flair. The bouquet's base is wrapped in bright, creased orange cellophane, gathering the arrangement in a radiant hug that mirrors the energy of local market days. Whether it's meant to mark a cherished milestone, inspire well-wishes, or just bring sunlight indoors on a quiet afternoon, this bouquet-so carefully arranged by local hands-embodies the artistry and joyful spirit that define White City Florist and its neighbourhood.
HONEYMOON
£55.00
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An elegant, made-by-hand arrangement that combines saturated sky-blue hydrangeas with deep red roses, composed to read as a single, voluminous orb in a clear glass vase standing on a stark white background. The hydrangeas form a generous, cushion-like base of many tiny petals, their cool blue suggesting rain-softened summer skies, while three intensely red roses are threaded through the blue-each rose a velvet punctuation, its layered petals still tightly furled and quietly dramatic. Sprigs of tiny white baby's breath float between the larger blooms like freckles of light, and rounded, muted eucalyptus leaves add texture, a soft gray-green contrast and a subtle, clean fragrance alongside the sweeter rose scent. The transparent vase reveals fresh green stems immersed in water, evidence of careful conditioning and immediate freshness-details we pay attention to at White City Florist when preparing local deliveries. Bathed in bright, even light, the bouquet's colour story reads both contemporary and timeless. Imagine it as a central piece on a dining table in a White City home near Wood Lane or arriving as a thoughtful gift for someone celebrating a birthday by Wormwood Scrubs. Its crisp presentation makes it ideal for occasions that call for romance, celebration, or a striking interior accent.
I CHERISH YOU
£80.00
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In this refined floral arrangement, photographed crisply against a white backdrop, the eye is immediately drawn to a crown of large, creamy white roses, their petals layered in perfect spirals that suggest both tenderness and strength. The roses sit closely together, forming the heart of a rounded, compact bouquet that feels deliberately composed rather than loosely gathered, the kind of careful balance you might expect from a florist based near White City's leafy side streets and residential squares. Threaded between the roses, deep purple and magenta alstroemeria unfurl their trumpet-shaped blooms, each petal marked with fine streaks that add character and depth. Their richer tones sit in pleasing tension with the softness of the roses, like evening shadows falling across the open spaces around Hammersmith Park. Wisps of white baby's breath weave through the arrangement, bringing an airy, cloud-like texture that lightens the overall look, while pale green-white astrantia punctuates the bouquet with its distinctive star-shaped heads and finely notched bracts. Around the outside, bold, glossy aspidistra leaves are folded into elegant curves, creating a polished, almost architectural collar that frames and supports the flowers. The stems beneath are neatly cut and gathered, suggesting a hand-tied finish ready for vase placement in a White City apartment or office near Wood Lane station. The neutral background and clear lighting highlight each bloom's detail and colour, evoking a sense of calm, considered beauty suitable for thoughtful gestures: a comforting sympathy bouquet, a graceful thank-you, or a quiet celebration delivered locally the same day.
IN THE STARS
£60.00
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This dense, rounded bouquet pairs velvety red roses with gentle lavender companions in a union of passion and poise - a composition I'd suggest for an intimate celebration or as a soothing 'thinking of you' gift for someone near Wood Lane. The crimson and burgundy blooms are fully open, their layered petals showing the soft, satiny texture that roses are known for, while the lilac and dusty purple flowers bring a cool, calming counterpoint. Between the roses, sprigs of deep green foliage - the kind of glossy leaves you'd see from Salal or Ruscus - tuck in to add structure and an evergreen sheen. Bright red-orange rose hips are dotted throughout like small suns, introducing a lively, rustic accent and a subtle crisp bite to the otherwise lush palette. The bouquet sits in a reflective mercury-effect glass vase: rounded at the base, narrowing slightly at the top, its antiqued silver finish shimmering as it picks up light. A length of natural twine or raffia is tied at the neck, giving a hand-finished feel, and a simple white tag with a tiny floral sketch hangs forward for a written message. Photographed against a pristine white backdrop, the arrangement's colours and textures are emphasised - the reds feel warm and immediate, the lavenders cool and comforting, and the greens steady. Imagine this on a dining table near the BBC Television Centre window, where morning light would deepen each tone - an arrangement that communicates warmth, care, and considered craftsmanship.
LOVE & PASSION
£65.00
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This image shows a lush, rounded bouquet set against a spotless white background, the kind of carefully finished hand-tied design you might see ready for delivery from a White City Florist workbench. Three fully opened roses, creamy white with a soft blush of pale lemon at their hearts, sit proudly at the centre, their layers of velvety petals spiralling inwards with classic elegance. Encircling them are abundant chrysanthemums in vivid fuchsia and magenta tones, each flower boasting a bright yellow-green centre that glows like a little sun, giving the bouquet a joyful, energetic mood reminiscent of a sunny stroll near Westfield or along Wood Lane. Nestled between these larger blooms are fine sprays of tiny white daisies, similar to chamomile, their petite petals and golden centres lending an airy, almost whimsical, wildflower charm. A few darker purple-pink chrysanthemum buds are tucked slightly deeper into the design, adding depth, texture, and a sense of movement as if the bouquet is still gently unfolding. The greenery is kept tasteful and restrained, with leaves in rich, natural green tones framing the blossoms and grounding the bright colours. All the stems gather neatly at the base, bound securely by a green and white checkered ribbon tied with care, hinting at the florist's skilled hands. The lighting is bright and even, throwing minimal shadows and making every hue stand out crisply against the white backdrop. Overall, the bouquet conveys warmth, gratitude, and celebration, ideal for sending a radiant message to someone special in White City, whether for a birthday, congratulations, or simply to brighten a home.
LOVELY DREAMER
£50.00
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Set against a clean white backdrop, this lush bouquet appears as if it has just been lifted from a worktable in a White City flower studio, every stem thoughtfully placed. At its heart, plump pink roses unfurl in gentle spirals, the petals soft and layered, suggesting affection and tenderness. They are ringed by cheerful yellow gerbera daisies, each bloom with a deep brown centre that draws the eye and adds a lively, sunny note reminiscent of bright market mornings near Shepherd's Bush. Shooting upwards through the design are striking columns of vivid blue delphinium, their multiple florets creating cool-toned height and giving the arrangement a sense of movement and depth. Around these star blooms, a wealth of greenery fills the spaces: light, feathery fern fronds that soften the outline, dense clusters of bright green filler that add body and texture, and broad, shiny dark leaves that act like a natural frame. At the lower edge of the flower heads, smooth, curved tropical leaves are wrapped into a neat collar, some subtly striped in paler green, lending a modern, polished finish. The exposed stems are straight and freshly cut, bundled together and wrapped in a soft cream or pale green material, secured with a modest bow that keeps the focus on the flowers themselves. The overall mood is one of fresh celebration and easy elegance, the sort of mixed bouquet a White City local might send for a birthday, a thank-you, or to bring a burst of colour and gentle fragrance into a flat overlooking the nearby Television Centre.
NATURAL POETRY
£60.00
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From a slightly elevated perspective, this richly textured bouquet reads like a small harvest captured in bloom: bold orange Asiatic lilies open wide, their graceful trumpets reflecting the light, while clusters of unbroken lily buds in lime-green and soft orange promise more flowering to come. Interspersed are cheerful Gerbera daisies in vivid pumpkin and a deep, wine-like burgundy, each with a clear, dark centre that anchors the composition. Creamy white lisianthus or tiny garden roses appear as soft, ruffled islands of calm amid the brighter tones, and muted lavender Astrantia sprigs introduce delicate, spiky geometry that softens the overall mass. Significant autumnal notes come from large, lobed leaves in rich reddish-brown-oak-like in silhouette-placed to suggest falling foliage, and a matrix of fresh green leaves and fine stems supports the dense floral cloud. The bouquet is tightly composed, bright and fresh under high-key lighting that separates form and colour against a pure white backdrop. I imagine delivering this piece across White City and nearby Shepherd's Bush-its scent of warm orange blossoms and late-summer greenery would suit a housewarming, a heartfelt birthday, or a Thanksgiving centrepiece. Sent from White City Florist, it feels handcrafted yet effortless: cosy, mossy, and celebratory, with each petal and leaf arranged to invite close inspection and the comfort of autumn brought indoors.
NATURE'S PALETTE
£74.50
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A joyful, professionally arranged bouquet sits proudly in a squat, clear glass vase on what appears to be a bright windowsill, the background washed in soft white light like a calm morning in White City. The design is centred on bold gerbera daisies in intense shades of deep pink and magenta, their large, flat faces framed by layers of petals that radiate from near-black or dark chocolate centres. Around them, daisy-like chrysanthemums create a lively rhythm: their petals are tipped in saturated purple that gradually melts into crisp white, circling vivid yellow discs that almost seem to glow. Nestled among these statement blooms are delicate creamy white roses and spray roses; some are open and velvety, revealing tightly curled hearts, while others remain in bud, adding a sense of freshness and new beginnings. Wisps of white baby's breath thread through the bouquet, their tiny blossoms forming airy constellations that soften the stronger colours. Deep green leaves and stems provide structure and a natural backdrop, grounding the brighter tones and giving the arrangement a full, rounded shape. The vase itself has a subtle texture that catches the light, and its neck is wrapped with a simple band of rustic twine tied in a neat bow. From this bow hangs a small, rectangular white tag decorated with a pink rose motif and graceful green lettering, suggesting a thoughtful message from the sender. The entire composition gives off a feeling of optimistic celebration-a bouquet you might have delivered by White City Florist to a friend in a nearby flat off Uxbridge Road, bringing a burst of colour, texture, and gentle fragrance into their day.
PINK SWEETNESS
£55.00
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Brightening the scene with exuberant energy, a lush bouquet of freshly cut Gerbera daisies takes center stage, its expressive colours echoing the vibrancy of White City's bustling community. Each bloom showcases petals in radiant yellow, vivid orange, and luxurious magenta, their hues set off by dark velvet centers that anchor the composition. Carefully interspersed green leaves lend a cooling balance, reminiscent of leafy pathways in Hammersmith Park. The expertly arranged flowers gather in a clear, cylindrical glass vase, their stems visible beneath a layer of cool water that promises enduring freshness-much like arrangements prepared for White City Florist's doorstep deliveries. Enveloping the blossoms is a double wrap: an inner layer of softly crinkled cellophane provides protection and subtle shine, while earthy kraft paper on the outside gives a nod to local market traditions. Bound with textured brown twine, the bouquet evokes the tactile comfort of handcrafted gifts. From the twine, a small, elegant tag hangs - white with a single stylized rose and a few partially legible letters, hinting at artisan origins. The careful play of natural light heightens every colour, while shadows lend sculptural depth, suggesting early morning flower runs through Shepherd's Bush Market. This bouquet is perfectly suited for celebrations, thank-you gestures, or simply refreshing a Kensington flat, embodying the uplifting joy and generous spirit of White City.
SUNNY GARDEN
£49.00
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SWEET EXTRAVAGANZA
SWEET EXTRAVAGANZA
£99.00
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Presented on a pure white background, this exuberant bouquet feels like a burst of sunshine over White City, every colour carefully balanced by an experienced florist's hand. The composition is round and generous, densely packed without feeling heavy, as if the flowers are gently leaning into one another in relaxed conversation. Dominant yellow tones from classic roses and full-headed chrysanthemums bring an immediate feeling of warmth and optimism, their petals smooth to the touch and layered in tight spirals that gradually soften towards the edges. Woven between them, orange gerbera daisies and smaller orange daisy-style blooms add a lively citrus brightness, their neat, bold petals fanning out around dark, textural centres. To temper these fiery hues, rich purple lisianthus blooms appear like pockets of evening sky, their ruffled petals curling inward and outward in soft folds, joined by a few paler lavender buds that hint at blooms yet to fully unfurl. Lime-green button chrysanthemums punctuate the design with playful, spherical shapes, creating a crisp contrast against the warmer shades. Small clusters of shiny ruby-red hypericum berries are scattered throughout, giving a festive, slightly rustic touch, like tiny lanterns glowing among the flowers. The bouquet is framed by lush, dark green leaves and animated by slender, spiky grasses that reach upward, adding height and a sense of movement. Viewed as a whole, it feels bright, celebratory, and full of life, the kind of hand-tied arrangement you might have delivered across White City, from homes off Wood Lane to apartments near Television Centre, for a joyful birthday surprise, a heartfelt congratulations, or an uplifting "thinking of you" gesture.
TROPICAL SENSATION
£59.00
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Elegant and brimming with local character, this White City bouquet is more than just flowers-it's a story told in vibrant petals and gentle textures. Resting in a clear, rounded vase, the bouquet is filled with carnations whose ruffled blooms-rich scarlet, pastel pink, and ivory white-form a captivating tapestry reminiscent of the community markets along Uxbridge Road. Wisps of snowy baby's breath weave through like the first signs of spring over Hammersmith Park, lending an airy brightness and softening the arrangement's lush volume. The bouquet is shaped masterfully into a harmonious sphere, each bloom placed with an expert's touch for balance and flow. Viewed from above, the carnations invite you to imagine their faint, sweet fragrance mingling with the gentle murmur of West London mornings. The clear glass reveals fresh green stems, sharply defined against clear water and a pure white backdrop, highlighting the immaculate presentation. Perfect for occasions when words fall short-whether celebrating a milestone at home in White City or sending gratitude to a friend-the bouquet radiates a sense of appreciation and enduring care. There's a tranquil luxury in its simplicity, echoing the spirit of White City's thoughtful residents and creative energy.
WARM WISHES
£55.00
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A fresh bouquet, brimming with the best of White City's floral artistry, stands resplendent against a soft, sunlit background, its hues and textures expertly balanced. Fiery orange and creamy peach gerberas provide the playful heart of the arrangement, their round faces symbolising optimism amidst the leafy streets near Wood Lane. Deep fuchsia roses-classic yet modern in their allure-contrast beautifully, while pure white alstroemeria and tiny white blossoms add a brightness reminiscent of early morning light in Wormholt Park. The rich, glossy folds of broad green aspidistra leaves shelter the bouquet beneath, lending a sculpted finesse that holds every bloom in place, much like the calm embrace of a favourite local café. Delicate sprigs and pointed leaves fill out the gaps, enhancing the lush appeal and adding subtle layers of forest green. Through the transparent glass vase, fresh stems are visible, grounding the lively palette with an organic touch. Whether offered in celebration of a new job, marking a birthday, or uplifting a loved one in White City, this display captures the essence of contemporary elegance and heartfelt connection, inviting both giver and recipient to revel in the joy of expertly crafted flowers.
WONDER
£60.00
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Imagine strolling along South Africa Road, arms cradling this luscious bouquet as its warmth radiates against your chest. The texture of velvety red rose petals mingles with plump, deep crimson chrysanthemums, drawing the eye with their richness and promise. Apricot and peach-toned roses softly glow at the centre, their gentle light balancing the bouquet's fiery energy, recalling sunset light falling over Westfield's rooftops. Interspersed throughout, frothy clouds of gypsophila add a magical touch-each tiny bloom resembling the fleeting spring mists in Hammersmith Park. Robust stems rest in pure clear water, magnifying their freshness, while sprays of vibrant greenery anchor the arrangement in a sense of place and authenticity. The aroma is a graceful duet: green and invigorating with an undercurrent of softly sweet roses, faintly reminiscent of White City's thriving community gardens. Every bloom is meticulously chosen and expertly placed, producing a harmonious balance that brings the joyous energy of a White City celebration indoors. Perfect for transforming milestone birthdays, intimate family gatherings, or romantic moments, this bouquet uplifts and delights, carrying the subtle promise of renewal and togetherness in every detail.
WONDROUS BLOOMS
£50.00
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